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This domain states the following, "New Concept Projects offers new Grinding Mills to clients throughout the world." We observed that the web page also said " Our capability includes the supply of new mills based on existing proven designs, re-engineered with assistance of modern FEA design techniques and 3D simulation packages." It also stated " We have expanded our range of mills up to 20 000kW. As an added service, we incorporate a division that specialises in offering after sales support and re-engineered spares supply to any manufacturers mills currently operating in the market." The header had pre-used equipment as the highest ranking keyword. It was followed by On-site Equipment assessments, Dismantling of equipment, and specifications which isn't as ranked as highly as pre-used equipment. The next words the site uses is refurbishment. Design was also included and might not be seen by search crawlers.